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April 03, 2006

Comments

UCFJOUstudent

Just because HBO doesn't take money for product placement doesn't mean there is no monetary value associated with them using the products. They don't have to rent cars, use prop phones, computers, electronic equipment, etc. which lends authenticity to the show and saves them on production costs.

Greg Spira

Whenever I see Brand X products that shouldn't be there, because people would use real products, it takes me out of the show. It's similar to when I hear a patient on tv has "Type G" blood or an impossible medical condition. I want to see real products. On the other hands, I don't want to see them oversold in a way that takes me out of the show either.

renton

seems like you've got a little product placement of your own going in the headline of the article.

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