Easily the most fascinating viral video of the month among showbiz folks was the on-stage confrontation at L.A.'s famed Comedy Store between Carlos Mencia, star of Comedy Central's “Mind of Mencia,” and Joe Rogan, star of “Fear Factor.” Mencia was recently outed by Radar magazine as the comic “reviled” by his fellow comics for stealing their jokes (Radar reported that Mencia's presence is loudly announced whenever he enters the club as a warning to performers). Rogan -- who is not the most diplomatic guy, as any TV critic who's ever interviewed him can attest -- decided he'd had enough of Mencia's larceny. Plus, he needed material for his online “Joeshow.” So in this 10-minute video (viewable at joerogan.net), he charges Mencia with stealing from him and Ari Shaffir, a shock comic known as “The Amazing Racist.” When Mencia denies even having heard Shaffir's act, Shaffir joins them on stage and reminds him he used to open for Mencia.
It's profane, probably alcohol-fueled, and riveting. "To be honest," Rogan wrote later on his blog, "I have been baiting him into a conversation to expose him
and end this all for a while now, I just never thought he would
actually be dumb enough to want to do it in front of an audience,
especially when he knew that we were filming it."
Immediately after posting the video, Rogan was barred from the Comedy Store and his agent, who also represents Mencia, dropped him. Other successful comedians are notorious lifters of jokes (Dane Cook, Robin Williams), but rarely has the complaint been made this vocal. But as you troll the interwebs, it becomes clear that a cult of hate-Mencia is alive and well, ready to trumpet his joke-stealing and other unflattering biographical data (his real name is Ned Holness and he's not Mexican, he's German-Honduran).
Rogan's gutsy decision to vent his rage at Mencia impressed me — I think you can guess how big a "Fear Factor" fan I wasn't. And Mencia's evasions certainly could be career-damaging, except they're likely never to gain much TV coverage. Why? Because VH1 and Comedy Central, cable's two biggest pop-culture-spoofers, are both owned by Viacom. And Viacom already got Rogan's video kicked off YouTube.