MoveOn's new customizable viral video, ready to send to your favorite slacker
Someone just sent me this video from MoveOn.org. It merges the personalized video Flash thingy that JibJab popularized with the edgy faux-news approach of Onion News Network ... and its sole intent is to jar apathetic slackers (like me?) into not just going to Obama rallies but actually voting for the dude. Naturally, the reader personalized this video with my name:
Leaving aside the political aspect of it, this is a fresh, state-of-the-art viral marketing gimmick. It's angry-funny in a way that just might cajole the less militant Obama supporter under the age of 30 to actually GOTV. (That's "get out the vote" for you non-political junkies.)
